Post by ruhaimaromana22 on Oct 31, 2024 5:02:32 GMT -5
WHEN YOU SHOP ONLINE, DO YOU CHECK THE REVIEWS BEFORE CLICK ON BUY? THAT'S WHERE THE IMPORTANCE OF REVIEWS STARTS AND THAT'S WHAT THIS BLOG IS ABOUT.
Online shopping, with all the changes that have been made worldwide, is currently a great ally. However, making purchases involves a series of steps that help ensure that it is a credible business.
In this way, the presence of reviews is social media marketing service of great importance for the next digital marketing strategy and a feature that allows sharing relevant business information when entering it into search engines.
Types of Reviews for Companies
Reviews are experiences, evaluations and opinions that people have about a product, service or brand. This characteristic is entirely personal and may be accompanied by a score.
There are currently two types of reviews:
The review is the assessment that is distinguished by rating the business with a certain number of stars and in which a comment is usually added.
The recommendation may be accompanied by a score or experience detail that is mainly characterized by presenting a “yes” or “no”.
A review is important because it allows the power of customer opinions to be used, which is what will make users trust the business. It has been proven that 90% of consumers trust each of the online reviews found on the Internet.
Online businesses should not only worry about providing the best product or service possible, they should also be responsible for guiding customers to share reviews of good experiences. A good recommendation is important because it helps to boost the conversion process and maximize sales, good positioning level and identify areas of opportunity.
Strategies to get reviews
Customers like to be heard and reviews are the best option. Sometimes customers don't share their testimonials for reasons like:
Can't find the link
They don't know how to do it
They are simply not interested in going through this process.
The best option to convince the client to provide a review is with a marketing strategy, and the best options are:
Working with influencers.
Discounts and promotions
Gifts.
Ask them to do it via email marketing.
Provide exceptional service.
These three options are the best alternatives, and today they are above different characteristics of a product or service. Introducing this option in digital marketing strategies is really a very important advantage, regardless of whether it is a good or bad comment.
In conclusion, reviews are important for any business and especially when it comes to opinions, as these increase the credibility and loyalty of the business towards real and potential customers.
There is no doubt that recent years have changed and a simple product description or top-quality photographs are no longer enough. Today, consumers are looking for something more, which is why reviews are so important, which according to research are considered one of the most decisive factors when buying online.
We invite you to follow us on our social networks where we update content daily that may be of interest to you.
Online shopping, with all the changes that have been made worldwide, is currently a great ally. However, making purchases involves a series of steps that help ensure that it is a credible business.
In this way, the presence of reviews is social media marketing service of great importance for the next digital marketing strategy and a feature that allows sharing relevant business information when entering it into search engines.
Types of Reviews for Companies
Reviews are experiences, evaluations and opinions that people have about a product, service or brand. This characteristic is entirely personal and may be accompanied by a score.
There are currently two types of reviews:
The review is the assessment that is distinguished by rating the business with a certain number of stars and in which a comment is usually added.
The recommendation may be accompanied by a score or experience detail that is mainly characterized by presenting a “yes” or “no”.
A review is important because it allows the power of customer opinions to be used, which is what will make users trust the business. It has been proven that 90% of consumers trust each of the online reviews found on the Internet.
Online businesses should not only worry about providing the best product or service possible, they should also be responsible for guiding customers to share reviews of good experiences. A good recommendation is important because it helps to boost the conversion process and maximize sales, good positioning level and identify areas of opportunity.
Strategies to get reviews
Customers like to be heard and reviews are the best option. Sometimes customers don't share their testimonials for reasons like:
Can't find the link
They don't know how to do it
They are simply not interested in going through this process.
The best option to convince the client to provide a review is with a marketing strategy, and the best options are:
Working with influencers.
Discounts and promotions
Gifts.
Ask them to do it via email marketing.
Provide exceptional service.
These three options are the best alternatives, and today they are above different characteristics of a product or service. Introducing this option in digital marketing strategies is really a very important advantage, regardless of whether it is a good or bad comment.
In conclusion, reviews are important for any business and especially when it comes to opinions, as these increase the credibility and loyalty of the business towards real and potential customers.
There is no doubt that recent years have changed and a simple product description or top-quality photographs are no longer enough. Today, consumers are looking for something more, which is why reviews are so important, which according to research are considered one of the most decisive factors when buying online.
We invite you to follow us on our social networks where we update content daily that may be of interest to you.